If you own a home in Collin County — or you have been thinking about buying one — you need to know what just happened.

In a single 72-hour window, three announcements landed that will reshape this real estate market for years to come. 

The Three Headlines 

Samsung is moving its U.S. headquarters to Plano.

Announced June 1st, Samsung Electronics America is relocating from New Jersey to its Legacy Central campus in Plano by end of 2026 — bringing approximately 1,000 employees with it.

AT&T is building a new 54-acre global headquarters off Legacy Drive in Plano.

Dallas' largest Fortune 500 company is consolidating more than 10,000 North Texas employees into a brand new campus. Partial occupancy begins late 2028.

The Dallas Stars signed a…

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When people ask what makes my approach different, I don't start with sales numbers. I start with my story — and my family. But before I tell you about them, let me tell you where it all began.

Where It All Began

I started my career in a small subdivision in east Plano, back when the only people building homes out there were custom home builders. I learned this business from the ground up — walking job sites, understanding how custom homes come together, and helping families find the right builder for the home they'd been dreaming about. That foundation shaped everything about how I work today.

From there, I spent years selling both resale and new construction, building deep relationships with title companies and mortgage lenders long before any…

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Agents that are looking to gain your business will explain what services you will be getting for hiring them as your agent. Agents are not employed (in most cases) as an employee but they are independent contractors. This means they are in their own business. How do they get compensated? In most cases it is through a commission fee. Not all realtors charge the same fee and therefore it is up to the consumer of these services to get the services they need at the fee they desire. Commissions to realtors are negotiable. Consumers of real estate services have the opportunity to make the best decisions for themselves based on services being offered at the commissions being charged for those services.

Do all realtors offer the same services for the fees they…

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Dreaming of a vibrant community that seamlessly blends urban convenience with suburban charm? Look no further than Plano, Texas, a dynamic city consistently ranked among the best places to live in the United States. Whether you're a young professional, a growing family, or a retiree seeking an active lifestyle, Plano offers something special for everyone.

Why Choose Plano?

  • Thriving Economy: Home to Fortune 500 companies like Toyota Motor North America and PepsiCo, Plano offers a booming job market with diverse career opportunities. #PlanoJobs #DFWCareers
  • Top-Rated Schools: Renowned for its exceptional public schools, Plano provides your children with a quality education, setting them up for academic and future success. #PlanoSchools…

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Depending on how you view the term the" Ides Of March" whether positive or negative, it can also apply to the Collin County single family home real estate market. It was not a "killer Market" if you reference it to the death of "Julius Caesar" or a kickoff to a "Spring Festival." It is the 1st quarter of the year in real estate and in most cases through history it has been a slower time in overall real estate transactions. If you apply good or bad to this time of the year, you are missing the point. Yes, this year has been off compared to the last 2 1/2 years. In some cases by quite a bit but in others not so much. Homes are selling and that means people are buying. The next quarter will really tell us if the market is going to get back on track to it's…

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I am not saying that you need to run out and buy a home immediately. What I am concerned about for buyers is that inventory moved up through October 23 of 2022 and since then has continually come down from that high. In other words, we were seeing about a 2.1 months of inventory and up to that point it was continually increasing. Since then it has dropped back to about 1.6 months of inventory on resale homes in North Dallas and Collin County. This is still much more than months previous but not moving in the right direction or holding like we would like to see. The urgency? If I was a potential buyer of residential real estate looking to purchase a home, I would factor this information into when is the right time to buy. Why? If you recall, there were…

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In Collin County, no matter how you view it, it looks like we are seeing some changes. However, not as dramatic as they could be in the very near future. What do I mean? When you compare both resale homes and new home sales for like periods, in other words, April 2022 to April 2021 it may look as if the market is still on the upswing. However, when you go from January through April of this year you can see some trends going in the other direction. One of the things that we notice is that inventory seems to be lower in April of this year compared to April of last year. However, when we look at January through April of this year inventory is steadily climbing upwards and if this continues on the track it is on it will exceed last years inventory. The same…

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The DeBerry Team of Keller Williams Realty has been very active over this past month due to an increase in both seller and buyer demand. The issue continues to be a lack of more housing inventory for single family homes. This situation has led to increased offers above list price and many of those are cash offers. We spoke to one of our title companies recently and they told us that many of the people that they are closing are using their 401k to make cash offers and then getting a mortgage once they secure the home they desire. However, our team is still seeing many of our customers using a mortgage company to secure their financing for a home. Our team has seen an uptick in both buyer and seller activity over these past two weeks. 

As of March 7,…

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Many people have asked me and my team what is going on with home sales during the pandemic? There are some people who have taken their homes off the market and yes buyer traffic has been reduced but not eliminated. Our team is still listing homes and also showing buyers who need to find a home. We track approximately 18 areas to make sure we understand the dynamics of the market. Most areas are in Collin County but we also have a couple of areas outside of that like north Dallas, Rockwall and parts of Denton County. This gives us a good picture of the activity. This past week ending April 19th there were 380 single family homes that "Sold". Based on the approximate same weekly period last month there were 363 homes that "Sold". So you can see that we had…

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I wanted to discuss a phenomenon that is happening in the real estate industry. There are now companies wanting to provide what they call "end to end solutions" for selling a home. In other words, they will buy a home for a specific price based on their algorithms and then re-sell the home while providing title as well as mortgage services to the public. They have nifty apps to put on your cell phone to do the home search and of course, to capture you there. Why am I discussing this? Let me explain, there are companies that have been in the Real Estate Brokerage business for a long time such as Keller Williams, Remax and others. But now we have real estate portals like Zillow who have stepped into the fray to purchase and resell homes. So what is the…

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